Ready to take your Facebook Advertising campaigns to the next level? The following A/B testing tips will help ensure you’re getting the most bang for your buck.
SolidPRO allows our team to have the opportunity to continue with their professional development as well as be engaged in our company’s culture.
When it comes to tracking your marketing progress, your analytics reports can either tell a compelling story, or make your eyes cross.
The agile methodology provides the tools to track a teams ability to get work done. Learn how the 70/30 rule and strategic backlog grooming can improve quality, enhance the user experience, and keep budgets on track.
E-commerce is more than offering products online. The customer journey, personal engagement and value delivered should be the focus of your digital presence
Solid Digital has created a new Slack Application that allows your team to give instant recognition to fellow team members (with a little help from Giphy)!
Solid Digital has been named a Top UX Firm in Chicago by Expertise.com and was awarded the 2019 Chicago City Excellence Award by UpCity.
WordPress is the most popular publishing platform on the Internet. That makes it a target for hackers and novices but that doesn’t make it an inferior platform. Be a WordPress pro by following these best practices.
When designing a new product or service, it’s important to ensure that your team is aligned and marching in the right direction. Solid Digital’s process for building new products can help create the game plan for making it all happen.
Apps have become a huge part of our daily lives, making our lives easier, more productive, and certainly more entertaining. Here are some of our staff picks for must-have apps.
We’ve been amazed at the feedback we’ve received from participants who say they’ve walked away with valuable “nuggets” of information they can use to drive critical business objectives.
Whether we’re focused on paid advertising research, organic keyword discovery, or content ideas, we rely on a handful of powerful marketing applications to get the job done right.
Very few digital projects are exactly the same. How do you best structure your project for quality? We have some tips that can help.
The Bike More Challenge has become an annual tradition for our team. It’s a fun activity that the whole team can participate in, plus you also get to enjoy time outdoors and get plenty of exercise.
Whether you’re looking to develop a brochure website or a utility-focused web app, an immersive design experience paired with effective optimization and marketing can only be achieved when departments work collaboratively to serve a greater purpose.
Although there is no right or wrong way to manage your day-to-day workflow, we wanted to share some useful tools that our tech team uses that makes the process a lot easier.
Solid Digital has come a long way from when our CEO Jesse McCabe founded the company back in 2007. It’s been 12 years of constant growth, innovation, development, and digital marketing wizardry.
This handy 23-point checklist, informed by years of experience and hours of 1-on-1 calls with Google Ads Support, will help you reign in your ad spend and improve the efficiency of any account you’re managing!
By incorporating the use of social platforms like LinkedIn into your daily routine it can help you and your business become more visible and expand your network.
Employee recognition programs provide an opportunity to recognize and thank team employees and fellow coworkers for their dedication, contributions, and commitment to the job, the team, and the overall company.
When they say that the new year will bring new opportunities, they weren’t kidding. 2019 has brought our Chicago team a new permanent home, which will open our doors for more collaboration, creativity, and space for innovation.
Page Builder, Template, Theme, Framework, Design System, Component Library, Pattern Library, I’d even lump in Squarespace — these are all industry terms intended to represent concepts and systems that can assist with a website design project.