Social Media Maintenance
Show up, engage your audience and make an impact.
Our priority is helping your B2B organization maintain a consistent presence and cohesive branding across the social channels that matter most to your audience.
How We Elevate Your
Social Media Presence
Our social media process is built around the ability to customize channels and posts and personalize content for your unique brand, audience and goals. We follow a tested strategy built for successful outcomes: Learn, Strategize, Create, and Grow. From our initial audits to making data-backed decisions for each month’s social media content, our client partnerships last because we believe in continuous improvement.
Our Proven Process
- Kickoff & Discovery Meeting
- Social Media Profile Analysis
- Social Media Performance Analysis
- Competitor Benchmarking
- Build Delivery Plan
- Develop Monthly KPIs
- Strategy Presentation
- Plan Approval
- Create Editorial Calendar
- Update Social Asset Branding
- Set up or Update Social Profiles
- Design Social Templates
- Content Creation and Posting
- Monitoring and Analysis
- Monthly Reporting & Meeting
- Quarterly Strategy Reviews
After an initial engagement including social profile audits, analysis and custom designed templates for your brand, our monthly social media service takes care of everything.
Social Media Maintenance
Includes up to 30 posts per month.
Brands We Work With
million members use LinkedIn on a daily basis
of B2B marketers utilize Facebook to increase reach
of B2B buyers make contact via social media
Frequently Asked Questions
There are always exceptions, but generally speaking we’ve found the top social channels that matter most for reach for a B2B audience at LinkedIn, Facebook and Instagram. These are channels our clients depend on for staying in front of their audiences and therefore, their presence on a consistent basis is an important part of their digital marketing efforts.
Internal marketers know their brands, audience and voice better than anyone – hands down. However, we hear from more and more teams that they have limited resources as well as limited experience with running successful social media campaigns that make a difference for their objectives. Hiring a social media agency who can work as a partner with your marketing team can provide you with new content ideas, consistency with branding and posting, and stay ahead of platform best practices features and algorithms so that you don’t have to.
Our social media maintenance program includes 10 posts per month which go out (with some variation as needed) across your top three social channels for a total of 30 posts. We provide unique copy and images for all of your posts.
No, as part of this service, we do not respond directly to your audience or engage with them. As part of our monthly reporting and analysis we will discuss metrics such as likes, comments and shares so that your team always knows what is happening on each platform.