It’s important to use data-driven decision-making techniques to maximize your investment.
Many businesses already have technology solutions in place and are interesting in looking at alternatives. A thorough review process will align the goals of the business with the capabilities of various platforms. Very few platforms will be a perfect solution so it’s important to understand the pros and cons.
It seems obvious but you should like the solution you are buying. There are enough options now that if a product is bad, let’s stay away from it. Of course, there are always tradeoffs but the selected solution should actually solve your problem and be easy to use. A solution that is too difficult will not be used.
Most business enablement software needs to be integrated into your website or internal business software. After a solution is selected, the work begins planning out the adoption of the new platform. This includes integrating the software, setting up any necessary data, and training the team to use it.
Cybersecurity is a growing concern as more businesses embark on digital transformation. Consumers are doing more business online than ever before. Solid Digital doesn’t want any of their clients caught by surprise by a cyber attack. We want to help keep your website safe, so we evaluate possible security issues.
The total cost of a solution is not always clear. It’s important to review all the potential costs of a solution including setup, integration, licensing, maintenance, and support. Often times the cheapest to license may be the most expensive to own. It’s important to know for sure.
Technology should improve over time, the best solutions should strike a balance between stability, usability, and innovation. If’s great when new features are added periodically that drive value. Alternatively, if a product changes too much too fast, it might be too volatile for your needs.
This phase focuses on information gathering. Data we collect depends on your business and needs. It’s important to collect any and all metrics that can aid our analysis.
After the data is collected, we analyze it and look for the most impactful points. We examine our findings, match it back to your digital strategy, and find insights that can make a difference.
Our team takes great care to package up what we’ve learned, and we prepare a final deliverable that your team can understand and use immediately.
At the end of our hard work, you will receive our full report of findings and recommendations. We present our results, answer questions, and discuss any next steps.
It’s important to select solutions holistically and scientifically as possible. Some of the key areas to focus on are:
There are a lot of ways to waste money on technology. We’ve implemented hundreds of solutions and have seen how decisions are made. The most common mistakes we’ve seen are:
With any big decision, your users play a major role. The technology you choose should clearly solve a problem, be easy to use, and ultimately make your team’s lives easier. If it doesn’t, it will be rejected, and a lot of time and money will be wasted.
We recommend having different roles in evaluating possible solutions. In addition to the users of the platform, IT, finance, and developers should also be involved. Have honest conversations about the trade-offs and ensure that all teams go into the decision with their eyes wide open.
A technology assessment will create an inventory of the technology used and determine it’s technical performance. The criteria for success are very much determined by its technical ability to solve a problem.
Technology evaluation is more in-depth and will involve more learning and evaluation of HOW the technology selected achieves the goals of the people using it. So not only if the technology will solve the problem, but if it will achieve deeper goals and assesses the potential value delivered to your organization.
Solid Digital assesses and facilitates discussions to help your team reach answers to tough questions.