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logo Toys R Us

Toys "R" Us: Streaming App Development

Before the end of the iconic toy retailer, Toys R Us provided an on-demand streaming service focused on kid-friendly titles. We had a lot of fun creating their app for the Samsung Smart TV platform.
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blue element web design agency

Overview

Toys”R”Us Movies is a kid-centric digital entertainment service that offers instant access premium video content including movie releases and TV shows for rental and purchase with no subscription required. Through the service, customers can seamlessly access content on a wide range of Internet-connected devices from multiple manufacturers.

Solid Digital’s team partnered with Rovi to develop the Toys”R”Us storefront using Rovi’s data platform for all digitally-enabled TVs, Blu Ray players and home theater systems

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