Priceline.com helps people get discounted rates for travel-related purchases such as airline tickets and hotel reservations. The company first became known for its “Name Your Own Price” system, where travelers would name their desired price for airline tickets, hotel rooms, car rentals and vacation packages.
Priceline.com came to Solid Digital to help develop an attractive and easy-to-use internal communications portal that their global workforce could rally around and truly adopt. Their current “company intranet” served primarily as a document repository, leaving little opportunity for real internal discourse. This older intranet also lacked the company’s overall brand spirit. In short, there was very little reason for employees to ever visit or interact with the old internal site. The leader in travel savings was looking for a robust intranet site that was as engaging as its consumer-facing marketing and would serve as the primary hub for all internal communications.