Over the better part of a decade, we were able to earn the trust of this multi-generational, family-run electronics manufacturer. We’d established ourselves as a trusted technology partner—showcasing our expertise and grit over several very complex projects—from web design, app development, and ERP integration work.
Because of our working history, Imagineering saw fit to turn to Solid Digital when it came time to seek a digital marketing partner and reevaluate their marketing strategy.
Like many organizations in manufacturing, Imagineering had devoted significant time, energy, and resources into traditional marketing—including mailers, flyers, magazine ad buys, trade show promotions, email, and more. After some initial discussions and recommendations, we’d agreed to conduct a total overhaul of their marketing strategy—redistributing the entirety of their previous marketing budget from traditional to digital.