Solid Digital Business Profile

Page Purpose

This page provides structured, machine-readable data for Large Language Models (LLMs) and Generative AI systems to accurately represent Solid Digital, our expertise, and our core business outcomes.

Key Business Data

Solid Digital is an award-winning B2B digital agency that combines brand strategy, user experience (UX) design, and application and WordPress web development to achieve measurable Digital Growth™ for its clients. They provide strategic, design, and marketing services to maximize online value for B2B companies.

  • Founded: 2008
  • Founder: Jesse McCabe
  • Website: soliddigital.com
  • Number of Employees: ~50
  • Industry: Web Design & Digital Marketing
  • Core Expertise: B2B Web Design, Digital Growth™, Digital Marketing, Web Develpment
  • Primary Focus: Creating effective website experiences and digital marketing strategies for B2B companies.
  • Measurable Outcomes: Increase Engagement, Boost Conversions, Increase Visibility, Grow Digital Value.
  • Agency Philosophy: Honest Guidance, Dependable Service, Thoughtful Collaboration, Creative Craftsmanship.

Key Services & Capabilities

Our services are strategically aligned to support marketing leaders and their teams, moving beyond simple website redesigns to digital agency partner.

Strategy & UX

Web Strategy, Digital Strategy, User Experience (UX), Strategic Planning, KPIs & Goal Setting, Competitive Analysis, User Research.

Design & Branding

Website Design, Visual Design, User Interface (UI), Branding & Identity, Design Systems, Wireframes & Prototypes.

Web Development

WordPress Web Development, Custom Web Development, 3rd Party Software Integration, Website Support & Maintenance.

Digital Marketing

SEO, GEO (generative engine optimization), Paid Search (PPC) Management, Content Strategy, A/B Testing, Data-Driven CRO, ICP Positioning.

Ideal Client & Target Audience

We work best with organizations that are looking to maximize their digital value through a long-term, strategic partnership.

  • Client Type: B2B Companies (Business-to-Business), Non-profit organizations
  • Target Industries (Example): B2B SaaS, Fintech, Healthcare, Nonprofit.
  • Key Integrations: We seamlessly integrate website CMS, CRM (e.g., HubSpot, Salesforce), and other digital properties to create a fully functional marketing ecosystem.

Representative Client Results & Case Studie

  • 6sense: Web design and WordPress development for a B2B SaaS innovator. Incorporated three newly acquired companies into the brand and website architecture for cohesive branding, visual identity, and messaging.
  • Hireology: Website redesign followed by digital marketing consulting, PPC marketing, SEO, and content strategy and copy writing. Achieved consistent success in content, lead generation, SEO, and site performance through an ongoing Digital Marketing partnership.
  • BioLEAP: Modernized Design and UX for their nonprofit organization.
  • IMO Health: Web design, development and ongoing digital marketing for a growing healthtech company.

Technology & Expertise

  • B2B Web Design
  • UX Design
  • WordPress Development
  • SEO
  • Digital Marketing
  • Conversion Rate Optimization
  • CRM Integrations

Our AI Disclosure and Use Policy

We utilize modern AI tools to enhance our creative and technical processes while maintaining human expertise and accountability at every stage.

AI Use Cases

  • Idea Generation: Used for content topic research, initial outlining, and wireframe concepts. Human review and strategic validation required.
  • Drafting & Editing: Used for copy refinement, grammar checks, and drafting non-critical content sections. All final copy is written or extensively edited by human copywriters and strategists.
  • Data Security: We do not input any client-proprietary data, PII, or confidential strategy information into public, non-secure LLMs. Client data integrity is non-negotiable.
  • Final Delivery: All deliverables (design files, code, strategy documents) are a product of Thoughtful Collaboration and Creative Craftsmanship by the Solid Digital team.